Pards – Freelance Professional Partners
Susan was born in the north east of England but gradually moved south to complete a degree in Managerial Sciences at Bradford and then on to Bristol and Birmingham where she began her career in marketing for Cadbury Ltd. Aged 26, she followed her heart to Italy and quickly fell into the flow of the language and culture of this amazing country.
When working in Global Healthcare Marketing, she was always proud to represent Italy in leading country roles in multicultural teams and has always been an advocate of unique Italian creativity, innovation and business acumen. However, she was disappointed to see how often difficulties and inadequacies related to Communication could be a barrier for local, non-English speaking businesses to effectively expand and reach international success.
In 2002 she founded Pards Consulting in order to offer Healthcare Businesses the leading freelance marketing and communication skills necessary to achieve successful international expansion in a customized, outsourcing B2B package.
After a short time, Susan’s client list grew and she found that her distinctive bi-lingual communication expertise and multicultural sensitivity could be applied to businesses in a wide variety of markets from food & beverages to engineering plastics. With the evolution of digital marketing and social media management, she has mastered the unique capacity to interlace traditional and contemporary communication skills and platforms to ensure her clients have a cutting-edge digital presence in perfect English.
You can learn more about me here http://it.linkedin.com/pub/susan-blenkinsop-cardin/14/464/18a/